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Date: 2021-07-04 05:33 pm (UTC)Oh yeah, definitely -- books "for children" weren't written the same way and adults also read them (like what, Water Babies?) and I was thinking more of a marketing phenomenon that really kicked off post-Twilight (the Bronte novels got "rebranded" in horrifying ways). I meant more like certain novels, especially the ones for girls, got shifted more and more into the YA aisle, although a lot of them are still sold as adult novels too. But even that didn't really start booming after Harry Potter.
I can remember a huge number of thinkpieces about 'adults reading children's literature, isn't that weird?' in newspapers in the early 2000s.
LOL yes! Along with claims that adults were only buying it to read to their children as a wholesome family affair, when that obviously wasn't true and people of all ages were buying the books.